Choosing a specialization in your undergraduate program is a critical decision that will shape your future professional path. Misconceptions, peer pressure, and insufficient facts can all influence a student’s decision. This is especially true for fields like marketing and human resource management (HRM), which are either misunderstood or given insufficient credit. This article aims to […]
Muguka, a kind of khat plant (Catha edulis), is a significant cash crop in Embu, Kenya, especially in Mbeere and nearby areas. The Kenyan Crop Act, which lists muguka among the recognized cash crops, supports this identification. Muguka, which has become an important source of revenue for many small-scale farmers in the area, is well-known
Muguka Farming: Challenges and Strategic Farming to Overcome Bans and Hefty Fees. Read More »
We have all come across them in our professional interactions: coworkers who are able to disrupt and poison meetings with their toxic presence, undermining otherwise fruitful discussions. However, if you have a thorough understanding of these personalities and know how to deal with them, you can make sure that your meetings stay concentrated, collaborative, and
Navigating Toxic Personalities in Meetings and Other Work and Social Setting. Read More »
Politicians are expected to be role models and representatives for the people they serve. It is no secret, however, that many of these leaders engage in behavior unbecoming of their position. This behavior ranges from corruption and deception to verbal abuse and physical violence. It is high time for political leaders to stop this idiocy
Stop the Idiocy and Using Citizens as Pawns. A Call for Peace and Unity in Kenya Read More »
A key component of a business is marketing, which entails developing, delivering, and exchanging goods and services to satisfy the needs of consumers. As the world becomes more globalized and interconnected, marketing has become an even more crucial component of business strategy. It plays a significant role in the success of any business. The emergence
The New Era of Marketing: How Brands Are Adapting to Changing Customer Expectations Read More »
We all want to be told good things and we enjoy flattery once in a while but a great leader must be able to know the sycophants in their team to be effective and efficient. I am certain you have come across many people who praise their leaders or powerful people when they deserve a
One of the Cabinet Secretaries the other day said something that elicited a debate on social media. The clergy has demanded an apology to Kenyans from the said CS. Language is a critical component in leadership for it builds the world we live in. A leader must understand that language is a resource that can
I have read the requirements for some advertised positions and most require experience of over 5 years. Whereas experience is important I could not avoid thinking about whether experience and expertise are the same. Experience is measured by the number of years you have been doing something. For example, if you have been a manager
Being honest and more so a person of integrity is a virtue that should be cultivated by all. I dare say that without Integrity nothing works. A car without integrity will not take you from point A to Point B; A building without integrity will tumble down; You sit on a chair that has no
We are a few weeks to the elections and the barking is becoming louder by the day. There is a saying that when you see a dog barking, find out the owner behind the barking. Ordinarily barking is one of the languages dogs use to communicate. The barking changes depending on the situation. At times
Why The Dogs Are Barking and Their Owners. Who Are The Dogs Barking For? Read More »
Dr. Mary Mugo is an innovative academic scholar per excellence who has published many scholarly journal articles and books. She has impressive achievements which have been enriched by her diverse experiences in academia, consultancies, private & public institutions and communities. Her extensive experience encompasses Strategic Management, Leadership, Marketing and Human Resource Management.
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